What is Ecommerce?

Why it matters

E-commerce helps you reach more people, stay open 24/7, and scale faster, all without needing a physical storefront.

Here’s what it means for your business:

• Sell to customers anywhere, anytime.

• Automate orders, shipping, and inventory.

• Accept secure payments without manual processing.

• Build repeat sales with email and marketing integrations.

A well-built online store works for you around the clock, generating sales while you focus on serving customers and growing your brand.

Is e-commerce right for you?

E-commerce is a strong next step if:

• You want to sell online but aren’t sure where to start.

• Your current store is slow, outdated, or hard to manage.

• You’re ready to expand beyond local sales.

• You need a system that syncs payments, shipping, and inventory automatically.

If that sounds like your situation, TechSteps can help you choose the right tools and build a store that runs smoothly from day one.

What e-commerce does

Your ecommerce system connects products, payments, and fulfillment all in one place.

Here’s what a complete store includes:

🛒 Product Pages
Showcase your products with photos, descriptions, and pricing that looks great on any device.

💳 Secure Checkout
Accept credit cards, PayPal, Apple Pay, and more with built-in encryption and SSL protection.

📦 Shipping & Tracking
Automate shipping rates, taxes, and order tracking so customers stay informed from purchase to delivery.

📈 Analytics & Marketing
See what sells, where customers come from, and how to grow your repeat business with email or social campaigns.

How we help

Coaching (Done-With-You)
For business owners who want to stay hands-on.
We’ll guide you through setup and help you understand how to manage your store confidently.

• Choose the right platform (Shopify, Squarespace, or others)

• Add products, pricing, and photos

• Launch your store and learn how to update it

Consulting (Done-For-You)
For teams who want it handled start to finish.
We’ll design, build, and optimize your store ready to launch and scale.

• Custom store setup with payments and shipping

• Mobile and SEO optimization

• Automated order notifications and customer emails

Learn About Coaching See Consulting Plans

Cost

Coaching Plans
From $975/mo
Includes guided setup, live training, and ongoing support.

Store Builds
From $7,995
Includes full design, configuration, and testing, ready to launch.

Simple, transparent pricing with no hidden fees.

E-commerce Tips

Here are a few simple ways to make your online store more effective:

• Simplify checkout: The fewer steps, the more sales you close.

• Use strong visuals: Clear product photos and short descriptions make a big difference.

• Keep inventory accurate: Connect stock tracking tools so customers always see what’s available.

• Offer guest checkout: Don’t force customers to create an account.

• Automate emails: Send order confirmations and shipping updates automatically.

• Test your site on mobile: Most customers will shop from their phones.

• Update often: Refresh featured products and images monthly.

• Promote regularly: Share new products through social and email campaigns.

• Track performance: Review sales, traffic, and conversion rates.

• Keep improving: Use customer feedback to fine-tune your store experience.

Summing Up

There’s more to e-commerce than just having products online. A well-designed store handles sales, fulfillment, and follow-up, giving your customers a seamless experience from checkout to delivery. When your e-commerce system runs smoothly, it saves time, reduces errors, and helps you grow faster.

Ready to launch or improve your store?
Learn more about our E-commerce Website Packages or book a free call to plan your next steps.