What Is Email Marketing?

Quick definition
Email marketing uses targeted, scheduled messages to connect with your audience, build trust, and drive sales.

Why it matters

  • Highest ROI channel for small businesses.

  • Reach your customers directly, not via an algorithm.

  • Automate welcome and follow-up sequences.

Is it for you?

  • You have a list but rarely email it.

  • You want to sell without being salesy.

  • You need a better way to stay top-of-mind.

What it does
Example workflows:

  • New subscriber → welcome email → resource delivery.

  • Abandoned cart → reminder email → special offer.

  • Monthly newsletter → drive traffic back to site.

How we help
Coaching (Done-With-You)

  • Set up your email platform and import your list.

  • Build your first automation together.

  • Create a simple newsletter template you can reuse.

Consulting (Done-For-You)

  • Create lead magnets, landing pages, and email sequences.

  • Write and schedule campaigns for you.

  • Manage deliverability and list hygiene.

Cost

  • Coaching from $975/mo.

  • Full setup from $2,500; ongoing management available.

Quick start
Book a free 30-minute strategy session → we’ll map your first 90-day plan.